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Marketing Management "Analysis, planning, implemention and control"

By:

"Kotler, Philip"

Material type:

TextLanguage: English Publication details: United States of America Prentice Hall Edition: 8thDescription: xxix 801 Soft BindingISBN:

0-13-098005-6

Subject(s):

Management Sciences -- Marketing Management

DDC classification:

8th 658.8 KOT KOT

Online resources:

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