TY  - BOOK
AU  - Kumar, S. Ramwsh
TI  - Conceptual issues in Consumer Behaviour
SN  - 81-317-1409-8
U1  - 658.83420994 KUM 
CY  - India
PB  - Pearson Education Publisher
KW  - Management Sciences
KW  - Consumer Behaviour
N1  - Faculty, students and Staff
ER  -