TY  - BOOK
AU  - Lyer, Gopalkrishnan
TI  - Customer relationship management in electronic markets
SN  - 81-7992-445-9
U1  - 658.81052 LYE 
CY  - New Delhi
PB  - Jaico Publishing House
KW  - Management Sciences
KW  - Customer,relationship
N1  - Faculty, students and Staff
ER  -