TY  - BOOK
AU  - Paley,Norton
TI  - The Marketing Stretegy: a handbook
SN  - 81-242-0314-8
U1  - 658.802 PAL 
CY  - New Delhi
PB  - Crest Publishing House
KW  - Management Sciences
KW  -  Marketing Stretegy
N1  - Faculty, students and Staff
ER  -