TY  - BOOK
AU  - Usunier, Jean Claude
TI  - Marketing across channels
SN  - 9780273713913
U1  - 658.84 USU 5th
CY  - New Delhi
PB  - Dolrling Kindersley
KW  - Management Sciences
KW  - Marketing ,channels
N1  - Faculty, students and Staff
ER  -