arens,william F. <br/><br/>
Contemporary advertising 

 - New Delhi  McGraw Hill 
 -  Soft Binding 
<br/><br/> Faculty, students and Staff 
<br/><br/><label>ISBN: </label>13;978-0-07-111537-7 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management Sciences--Contemporary advertising
<br/><br/><label>Dewey Class. No.: </label>659.1 ARE  / ARE