arens,william F. <br/><br/>
Contemporary advertising 

 - New york  McGraw Hill 
 -  Hard Binding 
<br/><br/> Faculty, students and Staff 
<br/><br/><label>ISBN: </label>978-0-07-35991-2 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management Sciences--marketing,advertising,
<br/><br/><label>Dewey Class. No.: </label>659.1 ARE  / ARE