TY  - BOOK
AU  - Zaltman, Gerald
TI  - Marketing metaphoria
SN  - 978-1-4221-2115-3
U1  - 658.8342 ZAL 
CY  - Boston
PB  - Harvard Business
KW  - Management Sciences
KW  - Marketing, management
N1  - Faculty, students and Staff
UR  - https://libgen.is/book/index.php?md5=DB8D7E205BDE8EF1AF9C2F545021F487
ER  -