TY  - BOOK
AU  - Baisya, Rajat K.
TI  - Branding in competitive market place
SN  - 978-81-321-1059-0
U1  - 658.827 BAI 
CY  - New Delhi
PB  - Sage Publications
KW  - Management Sciences
KW  - Management Science
N1  - Faculty, students and Staff
UR  - https://libgen.is/book/index.php?md5=47A9AE51862F47213EB9E4537F6A2552
ER  -