Bergeron, Bryan <br/><br/>
Essentials of CRM  A guide to customer relationship management 

 - New Yok  John Wiley & Sons Publisher 
 -  Soft Binding 
<br/><br/> Faculty, students and Staff 
<br/><br/><label>ISBN: </label>0-471-20603-2 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management Sciences--CRM,customer relationship management
<br/><br/><label>Dewey Class. No.: </label>658.812 BER  / BER