TY  - BOOK
AU  - Birn, Robin (editor)
TI  - The Handbook of International Market Research Techniques
SN  - 81-7554-236-5
U1  - 658.83 BIR 2nd
CY  - New Delhi
PB  - Kogan Page
KW  - Management Sciences
KW  - Market Research, Techniques
N1  - Faculty, students and Staff
ER  -