Clow,Kenneth E <br/><br/>
Integrated advertising,promotion and marketing communication 

 - 4TH 
 - India  Pearson Education Publisher 
 -  Soft Binding 
<br/><br/> Faculty, students and Staff 
<br/><br/><label>ISBN: </label>978-81-317-6329-2 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management Sciences--Business,advertising
<br/><br/><label>Dewey Class. No.: </label>659.1 CLO  / CLO