TY  - BOOK
AU  - "Keegan, Warren J"
TI  - Global marketing management
SN  - 0 13 297186 0
U1  - 658.848 KEE 5th
CY  - India
PB  - Prentice Hall 
KW  - Management Sciences
KW  - Marketing
N1  - "Faculty, students and Staff"
UR  - https://libgen.is/book/index.php?md5=AC200A710088455B75D739D8A4EEB94F
ER  -