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Integrated Advertising,Promotion,and Marketing Communications

Clow,Kenneth E.

Integrated Advertising,Promotion,and Marketing Communications - New Delhi Prentice Hall - Soft Binding

Faculty, students and Staff

ISBN: 81-203-2450-1

Subjects--Topical Terms:
Management Sciences--Advertising, Promotion, Marketing Communications

Dewey Class. No.: 659.1 CLO / CLO

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